PaintCare's general booklet was in need of a redesign. It's an important asset to the program's print material outreach and serves as a snapshot of the entire paint recycling program. The contents of the booklet explains what PaintCare is, how it came to be, and how the state recycling programs are working since they passed stewardship laws.
The previous design lacked color and design variety and had bulky text that wasn't entertaining to read. The focus of the redesign was to cut down on text and improve the flow of information to be visually appealing and draw in the reader to learn more about the behind-the-scenes of PaintCare.
